#Down20by21 is a social media toolkit for use by individuals and/or organizations who are working to prevent drug overdose. This free resource contains ready to use social media messages that can be copied and pasted into Facebook and Twitter. This toolkit contains one year of social media posts based on national health observances related to drug overdose prevention. There are messages for both adult and youth audiences; toolkit users can choose the ones most applicable to those they serve. 

Download the toolkit. Some posts in the toolkit have downloadable images below to accompany them. Please use both the written post and image whenever indicated. 

For questions about this toolkit or its use contact Michelle Ricci at 919-250-4555 or mricci@wake.gov. 

Education Programs

• Alice Aycock Poe Center for Health Education 
  Substance use prevention programs  
• Recovery Communities of North Carolina 
  Certified peer support training and other programs 

Written Information

• Keep Medicine Out of Children's Reach 
  Describes how to keep medications safely out of reach of children and Wake County medicine drop box locations. 
• Learn About Prescription Drug Misuse 
  Describes prescription drug misuse and where to get help. 
• Safe Medicine Use for Seniors 
  Describes the risk of medicine misuse by Seniors, steps to staying safe and Wake County medicine drop box locations. 
• Use Prescription Drugs Safely 
  Describes how to safely use prescription drugs and Wake County Medicine drop box locations. 
• Do's and Don'ts with Safe Disposal of Needles and Sharps 
• Know What's In Your Drugs: TRANQ and Xylazine 

Web Resources

• Alliance for Action on Opioids 
  Learn what individuals and medical professionals can do to make a difference in the opioid crisis. 
• Chasing the Dragon 
  In this FBI documentary, individuals and parents of children tell their own stories about opioid abuse and the tragic consequences. (strong language and graphic images)  
• HopeLine 
  Free and confidential. This crisis and suicide prevention helpline offers crisis intervention, supportive and non-judgmental active listening, gentle and understanding discussion of crisis resolution, and refers callers to appropriate resources in the community. 
• Medicine Drop Box Locations in Wake County 
  Lists locations in Wake County to safely dispose of unused and expired medicines. 
• More Powerful NC 
  This campaign, created by the NC Department of Justice and Department of Health and Human Services, describes how North Carolinians can play a part in ending the opioid epidemic.  
• QuitlineNC 
  Provides free cessation services for anyone in North Carolina who needs help quitting tobacco use. 

• NC Department of Justice
  List of partners across NC working to address the opioid crisis.

• Opioid Information for Faith Leaders
  Information and resources about opioids, the opioid epidemic and what faith leaders can do to help members of their congregation in need. 

Web Resources

• Alliance for Action on Opioids 
  Learn what medical professionals and individuals can do to make a difference in the opioid crisis. 
• CDC Guideline for Prescribing Opioids for those in Chronic Pain 
  Provides recommendations concerning the appropriate prescribing of opioid pain relievers and other treatment options for pain management and patient safety.  
• Managing Chronic Pain in Adults With or in Recovery from Substance Use Disorders: A Quick Guide for Clinicians based on TIPP 54. 
  Summarizes guidelines for clinicians treating chronic pain in adults with a history of substance abuse. 
• NCMB on Opioid Prescribing 
  Provides information and resources on North Carolina Medical Board programs to positively impact the opioid crisis.                                          
• North Carolina Multidisciplinary Collaboration on Opioid Use and Misuse 
  Links health care providers to guidelines, clinical tools, training and CME.  
• Pathways to Safe Opioid Use 
  An interactive web based training that uses health literacy principles and a multi-modal team based approach to promote appropriate, safe and effective use of opioids to manage pain.                                      
• SAMHSA Opioid Overdose Prevention Toolkit 
  Helps health care providers, communities and local governments develop practices and policies to prevent opioid-related overdoses and deaths. Addresses issues for health care providers, first responders, treatment providers and those in recovery